Overview

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Copywriter and strategist crafting compelling narratives and effective brand strategies across diverse industries. Proven track record of impactful copy across digital, print, OOH and experiential, combining creativity with strategic insights to elevate brand messaging and drive engagement. .Notable clients and collaborators include Chick-fil-A, Dries Van Noten, Bed Bath & Beyond, The William Vale, Edition Hotels, Contributions Festival, Reese Cooper, Sofitel Hotels, Royalton Resorts, WestHouse, Lemaire, Basic Space, Studio Haos, Highsnobiety, USM Modular Furniture, Thursday Boot Co., Suntory, Pierre Augustin Rose, NM3, Luka Sabbat, Bocci, SSENSE, prAna, SIZED, Saveur, Nardone Automotive, Carpenters Workshop Gallery, Brooklyn Gin, Dream Pops, Upsilon Gallery, Amor y Amargo, Period Correct, Dom Maria Sparkling, Soft Surroundings, and Proper Hospitality.

Copywriting

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1 Product Descriptions

Writing compelling descriptions and narratives for products and services.

2 UX Content

Crafting engaging content for websites, including landing and about pages.

3 Social Media Copy

Developing content for social media platforms, from captions to ads.

4 Email Newsletters

Creating persuasive and informative content for email campaigns.

5 Press Releases

Drafting informative announcements for media distribution.

6 Blog Posts

Generating content for blogs to engage audiences and drive SEO.

7 Video Scripts

Writing scripts for commercials, tutorials, brand stories, and more.

8 Event Materials

Crafting event invitations, flyers, wall text, and other promotional materials.

Strategy.

1 Brand Strategy

Developing strategies to build and position brands effectively in the market.

2 Campaign Development

Conceptualizing and executing marketing campaigns across various channels.

3 Content Strategy

Managing content creation to align with brand goals and target audiences.

4 Market Research

Researching market trends, audience preferences, and competitive landscapes.

5 SEO Strategy

Optimizing content for search engines to enhance visibility and drive traffic.

6 Trend Analysis

Identifying emerging trends and integrating them into creative strategies.

7 Creative Direction

Providing guidance on visual and thematic elements to align messaging.

8 Brand Messaging

Developing clear and consistent messaging for target demographics.

9 Brand Positioning

Establishing unique brand positioning in competitive markets.

Shaping brands through strategic storytelling.